About the Job

Sleep is something we all share. It's so fundamental that when we don’t get enough good quality sleep, we struggle to function in all other aspects of life. That's why we at Sleep Cycle have made sleep improvement our mission, and that's how you can help improve global health by joining our effort!

We’re now looking for a Product Manager to join our team in the next chapter of our journey.

About the Position
As a Product Manager, you will be leading a cross-functional team to achieve clear, outcome-driven goals, directly contributing to Sleep Cycle’s business success while helping millions of users improve their health through better sleep.

This position will focus on our upcoming Acquisition Team. It is a hybrid role that combines the responsibilities of a Product Manager and Product Marketing Manager. You will oversee areas like landing pages, web-to-app flows, partnership setups, affiliate and referral programs, and more. Additionally, you’ll support other teams and the broader organization with go-to-market strategies.

If you have experience as a visual designer, that’s a bonus—we’d love for you to assist the organization with design-related needs as well.

Key Responsibilities

• Collaborate with the leadership team to define and achieve outcome-based goals for your product team.

• Lead your team through discovery and delivery phases, working closely with the tech lead and product designer.

• Take ownership of creating and communicating an outcome-focused roadmap.

• Drive go-to-market initiatives and support the broader organization in their execution.

• Champion modern design thinking principles to enhance team creativity and efficiency.

• Establish and implement a systematic approach to experimentation and optimization.

Your Experience

We’re looking for someone with:

• A proven track record of leading high-performing, cross-functional product teams in a commercial environment.
• Hands-on experience in growth product management roles (5+ years).
• A background in product marketing roles or worked closely with product marketing
• Success in working with B2C subscription apps, including price management.
• Experience with paid marketing platforms, marketing automation, and brand development.
• Familiarity with tools like Amplitude, Sensor Tower, and Appfigures.
• A higher education degree in a relevant field.

Your Skills

You’ll thrive in this role if you:

• Skillfully balance user feedback, data-driven insights, and product intuition to make decisions.

• Create structure and clarity for your product team.

• Have a ‘we can do it’ attitude that you spread to your team members.

• Are great with data and taking decisions from data.

• Know how to co-create products together with customers.

• Bring a strong team player mindset, working collaboratively to achieve shared goals.

• You excel at communication and stakeholder management across all levels of the organization.

• Are fluent in English (Swedish is a plus)

Nice to Have
These skills would set you apart:

• Expertise in crafting clear value propositions.

• Proficiency in SEO strategies.

• A knack for visual design.

• Strong copywriting abilities.

What’s in it for you?
Sleep Cycle is all about creating a supportive and stimulating work environment, surrounded by awesome colleagues who genuinely like spending time together. Around here, kicking back and sharing a laugh is just as crucial as getting the job done.

But don't worry, you'll still face plenty of challenges and tackle some tough problems head-on. And we do it together, because we believe our creativity and innovation power peaks when we gather and collaborate in our stunning office, located on the 20th floor of the Kineum skyscraper in Gothenburg.

We look forward to your application!